Corporacion Multi Inversiones issued the following announcement on Dec. 5.
CMI's trademark, Pollo Indio , was recognized by the Technological University of El Salvador (UTEC) as one of the favorite brands of Salvadorans in the 2019 Top Brand Award event : Wake Up Edition.
For the second year in a row, Pollo Indio was awarded first place in the Fresh Chicken category and recognized as # 1 brand in the Top 100 of multi-category brands nationwide, surpassing other brands with extensive experience in El Salvador.
UTEC conducts an annual investigation that studies the preferences of the Salvadoran market in various categories and awards recognition to the favorite brands of Salvadorans through the Top Brand Award (TBA) event.
This year, the awards ceremony was held last November in San Salvador. The event was attended by the commercial teams of the participating brands, members of various advertising agencies, media and UTEC representatives.
At CMI we are proud to continue transcending borders thanks to good practices and REIR values that characterize us as a corporation. Congratulations to Indian Chicken for this important recognition and we thank all Salvadorans for their trust and preference! We are CMI, the force that unites us to transcend.
Original source: https://www.cmi.co/es/item/555-pollo-indio-reconocida-como-marca-favorita-de-los-salvadorenos
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